American Vaccine Supply (AVS) is another company where we were able to get in on the ground floor and help them define the brand, craft the messaging and construct a brand identity. ¬†AVS is a buying group that has pre-negotiated prices so doctors get a better price on vaccines and wound dressings by purchasing through them. The logo mark represents different people coming together to form the “group”, revealing the red cross which symbolizes the resulting medical care. We were also able to design and develop the AVS website. In order to differentiate the site from competitors, we made it as simple and easy to navigate as we could. You can see the website by visiting